Mumbai, Maharashtra — 25 November 2025:
Signature Global has further strengthened its marketing leadership with the appointment of Abhishek Kumar Patel as General Manager – Marketing & Communication. Reporting directly to Jayanta Barua, Head – Marketing Communications, Abhishek’s appointment reinforces the company’s commitment to building a robust, insight-driven marketing ecosystem.
With an impressive career spanning over 15 years, Abhishek brings extensive experience across real estate, telecom, SaaS, coworking, commercial real estate, and marketing agency environments. His multi-sector exposure has equipped him with a deep understanding of consumer behaviour, brand strategy, and integrated communication—skills that are crucial for Signature Global as it accelerates its national growth.
Prior to this appointment, Abhishek served as AGM – Marketing at Smartworld Developers, where he played a vital role in driving marketing initiatives for the premium luxury high-rise project Smartworld The Edition. His contributions helped sharpen the project’s positioning and enhance its visibility in competitive urban markets.
Before Smartworld, Abhishek worked with Sobha Limited, handling marketing operations for the upscale villa township International City. His responsibilities included brand communication, launch strategy, lead generation, and consumer engagement.
Beyond real estate, Abhishek’s professional journey includes roles at Tata Teleservices, Dun & Bradstreet, Newbridge Business Centres, Business Octane, 360 Realtors, and Grey Orange, showcasing his versatility and leadership across industries.
At Signature Global, Abhishek will lead initiatives focused on brand building, integrated marketing, digital transformation, and communication strategy. His appointment aligns with the company’s vision of strengthening its brand presence and delivering high-impact campaigns that support business expansion in India’s evolving real estate landscape.
