The BHARATI initiative will empower 100 agri-food startups, boost exports, and target $50 billion by 2030, the Commerce Ministry announced.
Launched by the Agricultural and Processed Food Products Export Development Authority (APEDA), BHARATI stands for Bharat’s Hub for Agritech, Resilience, Advancement, and Incubation for Export Enablement. The program supports agri-food and agri-tech entrepreneurs, accelerates innovation, and opens new global markets.
Starting this September, the pilot phase will onboard 100 startups. These will focus on high-value agri-products, organic foods, superfoods, processed Indian foods, livestock items, and AYUSH products. BHARATI also encourages the use of advanced technologies such as AI-based quality checks, blockchain traceability, IoT cold chains, and agri-fintech tools.
The initiative directly tackles challenges in packaging, sustainability, logistics, and export protocols. It creates a collaborative ecosystem by linking innovators, tech providers, and startups to deliver scalable and cost-efficient solutions.
According to officials, BHARATI will strengthen India’s competitiveness, promote demand-driven food innovation, and fuel growth in processed food and beverage exports.
The BHARATI initiative also plans a nationwide campaign to attract solution-driven entrepreneurs and engage stakeholders from across India.
